The package
Salon Online in 7 Days
Your studio completely online in 7 days: site, online booking, digital intake and consent, aftercare e-mails, Instagram set, Pinterest and your Google Business Profile. One fixed price, me as your point of contact.
Sound familiar?
Your work is good and your calendar fills up, but online you only exist on Instagram with a Linktree in your bio.
Your prices are nowhere to be found, so every booking starts with the same questions in your DMs.
Your intake is on paper, your aftercare a screenshot, and building a site has been on the list for months.
For whom
This is for you if
you have your own studio or chair and a calendar that needs filling
you have at least twenty photos of your work or will shoot them this week
you can free up two hours during the build week
you want one point of contact, not a platform
you are done with Instagram only
This is not for you if
you want to compare six concepts first
you want to change something every week
you do not have treatments and prices yet
you are looking for a shop with a hundred products
you want to build it yourself in Wix or Canva
What you get
Everything a studio needs online
Five-page website
Home, treatments and prices, about, booking and contact. On your own domain, mobile first, with a fixed booking button and findable on treatment plus town. First year of hosting included, plus an admin page for your prices and opening hours.
Online booking
Connected to what you already use: Salonized, Treatwell, Fresha, Booksy or Salonnare. Nothing yet? I set up Fresha or Salonnare in your own name.
Digital intake and consent
Your client fills in the form before her appointment and you receive it as a PDF in your mailbox. I supply the structure, you approve the medical content.
Aftercare e-mails
Five e-mails ready to go: welcome, confirmation, aftercare, review request and a return offer. In your booking software's mail function, otherwise as text with your own header.
Instagram set
Thirty feed posts, fifteen stories, nine highlight covers and a price list post, in your colours, logo and font. As a template link, so you reuse them yourself.
Pinterest start
Business account, your site verified, five boards and thirty pins pointing to your booking page and treatments.
Google Business Profile
Categories, opening hours, links, ten photos and three posts ready. Number one for local findability, and almost always half filled in.
Personal delivery
A ten minute video walkthrough of your site and templates, the guide Your first 30 days online, and everything in a shared folder.
What is not included
Photography. You supply at least twenty of your own photos, I improve lighting, background and consistency.
A logo from scratch. That is the Brand in a Day add-on, your complete brand identity in one day (€397).
Copy by committee. All copy comes from your intake, with one correction round. A second round costs €95.
Changes after delivery. Those go per request (€65) or through Autopilot Basic.
Your booking software subscription. That is in your own name, so it stays yours.
How it works
7 days, day by day
00
Getting everything ready
Preparation, before day 1
Intake, photos and the kick-off, before the clock starts.
01
Kick-off and style
Day 1
Twenty minutes on a call, then your brief and style are fixed.
02
Build and set up
Day 2 and 3
Site, forms and templates in your colours.
03
Preview and feedback
Day 4
Your preview link at 12.00, feedback until the next morning.
04
Feedback processed
Day 5
Plus your Google Business Profile and Pinterest set up.
05
Domain and booking
Day 6
Domain connected, booking link live, measurements on.
06
Delivery
Day 7
At 16.00, with your personal video walkthrough.
A quick sum
One PMU client is €450 plus touch-ups. The package pays for itself at three or four new clients.
Certainty
Fixed, upfront and yours
Delivery guarantee: if your site is not on the preview link within 7 working days after a complete intake, you get €250 back.
100% upfront, and the clock only starts once your intake is complete.
One feedback round included, processed within 48 hours.
The site and the domain are yours. No subscription required.
Frequently asked questions
About me
On my own I build complete studio sites with booking, forms and mail flows that an agency charges a multiple for. I know the beauty industry from the inside through my template brand Ava Vae, and I build what I sell: my own web shops run on the same systems.
Start with your style
Take the three question style quiz and see the style your studio will go online in. Or request your week right away.